Marketing Executive (Jewellery) - Luxury Brand Growth & Digital Strategy

Join Amee Philips, a leading name in luxury jewellery, as a Marketing Executive in the vibrant heart of Bali. This is a unique opportunity to shape the brand’s presence in Southeast Asia’s booming luxury market, blending traditional craftsmanship with cutting-edge digital strategies. In this role, you’ll work closely with the marketing team to develop and execute campaigns that resonate with our target audience, leveraging platforms like Instagram, Facebook, and Google Ads. With a focus on data-driven decision-making, you’ll help elevate Amee Philips’ visibility and sales in Canggu and beyond.

As a Marketing Executive, you’ll be at the forefront of our digital transformation, using tools like Google Analytics and Meta Business Suite to track performance and optimize campaigns. You’ll collaborate with designers and product managers to create compelling content that showcases our unique jewellery collections, ensuring a seamless customer experience from discovery to purchase. This role offers the chance to grow within a dynamic, innovative team, with opportunities to develop your expertise in luxury marketing and digital strategy.

📋 Tanggung Jawab Pekerjaan

• Develop and implement digital marketing strategies to increase brand awareness and drive sales for Amee Philips’ jewellery collections.
• Manage and optimize social media campaigns on platforms like Instagram, Facebook, and TikTok, creating engaging content that highlights our unique designs and craftsmanship.
• Collaborate with the design and product teams to create visually stunning content for our website, email newsletters, and promotional materials.
• Analyze campaign performance using tools like Google Analytics and Meta Business Suite, providing actionable insights to continuously improve our marketing efforts.
• Leverage Google Ads and other paid advertising platforms to reach our target audience effectively, ensuring a strong return on investment.
• Stay up-to-date with industry trends and best practices in luxury marketing, applying innovative strategies to keep Amee Philips competitive in the Southeast Asian market.
• Assist in organizing and executing in-store events, pop-ups, and other promotional activities to enhance customer engagement and brand loyalty.
• Build and maintain strong relationships with key stakeholders, including influencers, media partners, and retail collaborators.

🎓 Kualifikasi & Syarat

• Bachelor’s degree in Marketing, Business, Communications, or a related field, with a minimum of 3 years of experience in digital marketing or a similar role.
• Proven experience in developing and executing successful digital marketing campaigns, with a strong understanding of SEO, SEM, and social media marketing.
• Proficiency in using tools like Google Analytics, Meta Business Suite, Canva, and other design software.
• Excellent written and verbal communication skills, with the ability to craft compelling copy and present ideas effectively.
• Strong analytical skills, with the ability to interpret data and provide actionable insights to drive marketing performance.
• Creative thinker with a keen eye for detail, able to develop visually appealing content that aligns with our brand identity.
• Familiarity with the luxury jewellery industry and a passion for high-end fashion and design.
• Ability to work well under pressure and meet tight deadlines in a fast-paced environment.

🛠️ Keahlian

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